when is the next victoria secret fashion show 2025

Mac Grediser

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27-11-2024

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When is the Next Victoria's Secret Fashion Show? (2025 and Beyond)

The Victoria's Secret Fashion Show, once a highly anticipated annual spectacle, is currently not scheduled for a return in 2025 or any foreseeable future. While the iconic show captivated audiences for years, its cancellation in 2019 marked a significant shift for the brand. The decision wasn't sudden; it followed years of declining viewership and increasing criticism regarding the show's representation of body image and diversity.

Instead of the traditional runway show format, Victoria's Secret has shifted its focus to other marketing strategies. These include:

• A renewed emphasis on inclusivity and body positivity: The brand is actively working to diversify its models and messaging, moving away from the historically narrow definition of beauty previously portrayed.
• Focus on individual campaigns and collaborations: Rather than a single, massive event, Victoria's Secret is now showcasing its products and brand through various smaller campaigns, collaborations with diverse influencers, and digital marketing.
• Investment in new product lines and initiatives: The company is evolving its product offerings and exploring new avenues for growth and engagement beyond the fashion show format.

While many fans yearn for the return of the glamorous Victoria's Secret Fashion Show, the current business strategy of the brand points away from a large-scale event in 2025 or in the near future. There have been no official announcements regarding the show's revival.

Rumors and Speculation: Despite the lack of official announcements, social media and online forums often speculate about a potential comeback. These rumors should be approached with caution, as there's no credible evidence to suggest a return is imminent.

The Future of Victoria's Secret Fashion Shows: The possibility of a future Victoria's Secret Fashion Show, even in a revamped format, remains open. However, any such event would likely require a significant shift in the brand's approach to representation, inclusivity, and overall messaging. Only time will tell if and how the brand might choose to re-engage with this aspect of its past. For now, fans will have to wait and see what the future holds for Victoria's Secret's marketing strategy.